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|aCase studies in sport marketing /|cBrenda G. Pitts, editor.
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|aMorgantown, WV :|bFitness Information Technology, Inc.,|cc1998.
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|axvii, 182 p. :|bill. ;|c27 cm.
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|aSport management library
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|aIncludes bibliographies.
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|aSports|xMarketing|xCase studies.
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|aPitts, Brenda G.
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