| 005 |
|
19990802145254.0 |
| 010 |
|
|a 92014611 //r93
|
| 020 |
|
|a0024219320
|
| 035 |
|
|a92014611 //r93
|
| 040 |
|
|aDLC|cDLC|dDLC
|
| 050 |
00
|
|aHF5415.2|b.T83 1993
|
| 082 |
00
|
|a658.8/3|220
|
| 092 |
|
|a658.83/T918/1993////////////E0003385
|
| 809 |
|
|pBOOK|d658.83|eT918|y1993
|
| 100 |
1
|
|aTull, Donald S.
|
| 245 |
10
|
|aMarketing research :|bmeasurement & method : a text with cases /|cDonald S. Tull, Del I. Hawkins.
|
| 250 |
|
|a6th ed.
|
| 260 |
|
|aNew York :|bMacmillan ;|aToronto :|bMaxwell Macmillan Canada ;|aNew York :|bMaxwell Macmillan International,|cc1993.
|
| 300 |
|
|axviii, 863, [45] p. :|bill. (some col.) ;|c25 cm.
|
| 504 |
|
|aIncludes bibliographical references and indexes.
|
| 650 |
0
|
|aMarketing research.
|
| 650 |
0
|
|aMarketing research|xCase studies.
|
| 700 |
10
|
|aHawkins, Del I.
|
| 095 |
|
|bLB|cE0003385|d658.83|eT918|pBOOK|y1993|zCIR|m0|tDDC
|