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051029s2004 xxua b 001 0 eng d |
| 015 |
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|a2002041065
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| 020 |
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|a0072537140
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| 020 |
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|a0071214267 ((Int'l ed.))
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| 035 |
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|a00234799
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| 040 |
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|aTMUE|beng|cTMUE|dTMUE
|
| 043 |
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|an-us
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| 050 |
14
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|aHF5415.32|bA76 2004
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| 082 |
04
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|a658.8/342|221
|
| 100 |
1
|
|aArnouldEric J
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| 245 |
10
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|aConsumers / |cEric Arnould, Linda Price, George Zinkhan
|
| 250 |
|
|a2nd ed
|
| 260 |
|
|aBoston : |bMcGraw-Hill/Irwin, |cc2004
|
| 300 |
|
|axxv, 845, 22 p : |bill. (chiefly col.) ; |c27 cm
|
| 490 |
1
|
|aMcGraw-Hill/Irwin series in marketing
|
| 504 |
|
|aIncludes bibliographical references and indexes
|
| 650 |
0
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|aConsumer behavior
|
| 650 |
0
|
|aConsumer behavior|zUnited States
|
| 700 |
1
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|aPrice Linda
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| 700 |
1
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|aZinkhan George M|q((George Martin)
|
| 830 |
0
|
|aMcGraw-Hill/Irwin series in marketing
|